Christmas Wars Prove Lucrative Fundraising Opportunity for Advocacy Groups
AFA says buttons and magnets are selling so well, it plans to expand its campaign to Easter.
Daniel Burke, Religion News Service | posted 12/19/2006 08:58AM
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"It's a pleasant surprise," he said. "It allows us to do a few more things."
Orders are also brisk for Liberty Counsel's Help Save Christmas Action Pack, said Staver, the group's president. The $25 pack includes "The Memo that Saved Christmas," which offers legal advice on celebrating the holiday at work and in public schools, along with buttons and bumper stickers.
The nonprofit law firm also offers the buttons separately. Costing 40 cents to make, they're sold 10 for $10 and at bulk rates, Staver said.
American Family Association's Wildmon said his group's items are so popular, they'd sell in some of the stores AFA targets.
"I'm telling you, if you put these in the stores they could sell a ton of them," he said. "But I don't want them to do that because they'll take it away from us."
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