The anti-Proposition 8 folks ended their campaign with a shocking commercial attacking Mormons. Thought a wide variety of religious groups have worked to support Proposition 8 – which would define marriage as a heterosexual, two-person union – the support of Mormons was highlighted by opponents. They started a Web site asking people to provide identifying information about Mormons who supported the initiative. And then they developed this ad:
As a piece of propaganda, the piece is fascinating. Note, for instance, the effeminacy of the LDS missionaries.
Anyway, the Catholic Conference of Bishops has already responded to the ad, calling it "a blatant display of religious bigotry and intolerance." Salt Lake city station KSL ran a piece on the "particularly vicious attack ad" here.
I'd be curious if, like Liddy Dole's "Godless" ad, an ad like this helped or hurt the anti-Prop 8 forces.