Cartoon: Image is Everything
by Rob Portlock

This image reminds me of something James Twitchell writes in Shopping for God:

"Megachurches concentrate on what makes the brand powerful: growth. What you sell is the perception that whatever it is that you are selling is in demand."

December 01, 2008

Displaying 1–5 of 5 comments


December 05, 2008  1:59pm

I find this interesting because a friend told me recently 'My son thinks I'm out of touch and he keeps telling me that "Image is everything"' So the church buys into the prevailing cultural values?

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December 04, 2008  7:17pm

The comic is funny because we are so stupid to replicate this reality in so many ways decade after decade with no change. Will God reward a postureing faith that is chained to external appearance?

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December 04, 2008  5:11pm

Selling Jesus at the churchfront store

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Chris (Jesdisciple)

December 01, 2008  9:37pm

Oh, come on. It's just leadership by the power of suggestion. The statement of the congregation's aim is also the means for achieving it.

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December 01, 2008  1:53pm

Is it just me, or do I find the facade in the cartoon a little too emblematic of what we call the American Church...all image, and yet little to any substance. s

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