6. You only get one or two chances to communicate poorly before you lose people entirely
Leaders assess everything first, so they don’t pass on false information. Because when they do, they lose trust.
And if you lose trust, you stop being a leader – even if you still have the title.
7. When we react defensively, we lose ground
People are afraid of being hacked.
Even though current computers are safer than ever, and mega-sites like Facebook are phenomenally safe, we seem to grow more fearful every day.
No one makes good decisions when we’re afraid.
Get informed from reliable sources. (Yes, there are plenty of them, still).
There’s far less to be afraid of than you think.
8. Troublemakers don't always have a good reason
Perhaps the weirdest thing about the Jayden K. Smith hoax was that it had no reason behind it.
Whoever started it didn’t cause any damage, didn’t make any money, didn’t collect any info, and didn’t even get famous (not yet, anyway).
It seemed to have no purpose other than to mess with people. So it succeeded phenomenally.
As I said before, there was little, if any damage done. This time.
So let’s all learn what we can from this silly little hoax. Or we might fall for the next really big one.
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