On a dark and dismal day a while back, my wife and I went for coffee at a place we like. We each ordered a latté and chose a pastry to split. The clerk, noting the other pastry we almost chose, put it in a separate bag and said, "Here, I think you'd really like this one too."

No doubt we would, I thought, nearly objecting. Then I saw in his eyes that he was giving us a gift. That was just the start.

One of this bakery's specialties is their chicken pot-pie, and that sounded like perfect comfort food on such a day. So as we came to the cash register, we told our clerk we wanted to buy one of those as well. He placed a full, delicious looking pot-pie in our bag, and then stepped to another part of bakery. When he returned he had a scrumptious, whole apple pie that he gently laid in our bag as well, saying, "You will love this. It goes great with the chicken pot pie." It was a gift, simply and unmistakably.

Welcome to Bake Sale Betty's, an unmarked bakery on an unattractive corner ...