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The Gospel for iGens

Wanna reach young adults? McKnight says to just give them Jesus.

The following is an excerpt from Scot McKnight's cover story in the summer issue of Leadership Journal. You can read the entire article at LeadershipJournal.net.

When I saw the title of Alan Mann's book, Atonement for a Sinless Society, I knew he was onto something. The intent of evangelism that focuses on preaching the law and God's holiness, wrapping those two elements into a vision of God's wrath and hell, is to stimulate a cry for salvation out of a sense of guilt over who we are and what we have done. This model still works for some. But it may not be the wisest model for iGens.

One of the most insightful elements of Mann's book is whether iGens feel guilt. For a person to feel guilty, that person must have a sense of morality. But morality requires a potent sense of what is right and wrong, and it needs a powerful sense of what is true and false. Contemporary culture does not provide the average iGen with a profound grasp of what is right and wrong apart from the conviction that assaulting ...

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