With more than 87 percent of American adults online, churches of every size can benefit from a variety of technological tools. An increase in options during the past decade has led to more advantages—yet it's also caused confusion for many churches. Pastors and staff often feel overwhelmed by the shear amounts of work involved just to keep up with changes.
Let's look at several technology-related initiatives, broken down by church size (although all of them should be considered by churches at all levels), that can help your church and its goals without becoming overly complex.
Small Churches (fewer than 100 members): Tweets, Blogs, and Facebook
If your church is just getting started, or it's been around for a while but doesn't yet have a strong presence on the Internet, several simple and inexpensive technology projects can help you build awareness for your church, keep in touch with people within your congregation, and achieve broader communication goals.1