{"id":11506,"date":"2009-08-07T14:17:35","date_gmt":"2009-08-07T14:17:35","guid":{"rendered":"https:\/\/www.christianitytoday.com\/pastors\/2009\/08\/07\/chip-and-dan-heath-how-to-change-when-change-is-hard\/"},"modified":"2009-08-07T14:17:35","modified_gmt":"2009-08-07T14:17:35","slug":"chip-and-dan-heath-how-to-change-when-change-is-hard","status":"publish","type":"post","link":"https:\/\/www.christianitytoday.com\/pastors\/content\/chip-and-dan-heath-how-to-change-when-change-is-hard\/","title":{"rendered":"Chip and Dan Heath: How to Change When Change Is Hard"},"content":{"rendered":"<p><em>from the Willow Creek Leadership Summit:<\/em> Craig Groeschel, pastor of Lifechurch.tv, interviews Chip and Dan Heath, authors of best-selling book <em><a href=\"http:\/\/www.amazon.com\/Made-Stick-Ideas-Survive-Others\/dp\/1400064287\/ref=sr_1_1?ie=UTF8&#038;qid=1249672958&#038;sr=8-1\" target=\"_blank\" class=\"\" rel=\"noopener\">Made to Stick<\/a>,<\/em> about their just-releasing book, <a href=\"http:\/\/www.amazon.com\/Switch-Change-Things-When-Hard\/dp\/0385528752\/ref=sr_1_1?ie=UTF8&#038;qid=1249673104&#038;sr=8-1\" target=\"_blank\" class=\"\" rel=\"noopener\">Switch:<\/a> How to Change When Change Is Hard.<\/p><p>John Heinz, of University of Virginia, talks of the human rider atop a 6-ton elephant, an image of the human rider knowing where to go, but the elephant is a big mass.  When we want to change, we also have part of us that does not want to change.  We want to lose weight; we also want to eat the cookie.<\/p><p>Crystal Jones, a 1st grade teachers in an inner-city school, wants to help students get on the path toward graduation from high school, but that goal means nothing to them.  So she motivates them this way: &#8220;If you&#8217;re willing to work hard, we&#8217;re going to make you 3rd graders by the end of this year.&#8221;  On the playground, those 3rd graders are like Olympic heroes.  And so by partway through the year, she has the kids go through a graduation ceremony to 2nd grade.  And the<\/p><p>Q: If you have 2 ministries working well, 5 working okay, and 2 not working at all, most of us would rush to fix the bottom 2.  What would you say?<\/p><p>A: No, ignore the bottom 2 and ignore the middle 5 and focus on the top 2.  Focus on the bright spots.  This approach is used in solution-focused brief therapy.  &#8220;When was the last time you were sober, and what was different about that time?&#8221;  Or, &#8220;When were you enjoying each other as a couple, and what can you learn from that?&#8221;<\/p><p>Example: Many of the causes of poverty are TBU, True But Useless.  Instead, focus on the bright spots.  Story of a project in VietNam, researching the children in a village and found the healthy ones: Which of them have parents who have no more resources than others?  Those are our bright spots, whom we can learn from.  They found they were serving 4 small meals per day rather than 2, which was the norm.  They were serving different foods: tiny shrimp (thought to be an adult food) and sweet-potato greens (thought to be a low-class food), which added protein and vitamins to the children&#8217;s diets.  These practices began to spread.  Years later, they had reached 2.2 million people.<\/p><p>Big problems are generally solved by a series of small solutions.<\/p><p>Q: Suppose we have a strong junior high and senior high ministry, but when people leave for college, they don&#8217;t come back.  How can you, as you say in your book, &#8220;Shrink the Change&#8221;?<\/p><p>A: Reaching 20-somethings is hard: they have busy lives and are trying to find someone, settle down, etc.  Suppose you started a Bible study on 1 time per week, downtown, on integrity in the workplace.  Start on Tuesday night, so it doesn&#8217;t interfere with weekend activities of finding the right person for life.  If the change stays big, you won&#8217;t do it.  If it feels like it could be one small victory, you can begin.<\/p><p>Q: Sometimes we get discouraged by people who don&#8217;t want to change. What to do?<\/p><p>A: Elephants get discouraged.  Example: When ideo does a project, a team leader draws a U-shaped curve, moving from Hope (a high) to a Valley of Insight (a low) back up to Confidence (ending on a high).  The Valley of Insight can be tough, discouraging, because insight doesn&#8217;t come quickly as we want it to.<\/p><p>Q: In change, how do you deal with setbacks?<\/p><p>A: Think about the way people interpret tough times.  On an ideo time, they think &#8220;This is the Valley of Insight; this is part of the process.&#8221;  If they hadn&#8217;t been forewarned, they might have thought the process is too hard, we&#8217;re not good enough.  <\/p><p>Tiger Woods won more golf tournaments faster than anyone in history, yet he decided to overhaul his golf swing.  They have a growth mindset, they have built into the whole process a tolerance for failure. The phrase &#8220;Failure is not an option,&#8221; but the truth is &#8220;Failure is a necessity.&#8221;  It&#8217;s how you get stronger.  &#8220;In a weird way, failure may be an early-warning sign for success.&#8221;<\/p><p>An employee of IBM lost $10 million and was called into Tom Watson&#8217;s office. He was called in. Watson said, &#8220;I assume you know why I called you here today.&#8221;  &#8220;Yes, sir, it&#8217;s to let me go.&#8221;  &#8220;Let you go?  I just spent $10 million educating you!&#8221;<\/p><p>Q: In the book, you say we might not have a person problem, we may have a situation problem.  What does that mean?<\/p><p>A: We tend to attribute things to people rather than situations (&#8220;the fundamental attribution error&#8221;).  <\/p><p>More people will give if we set up automatic deposits.  More people will serve if we set the right time for that service, say, at lunchtime.  Reframe the problem from a people problem to a situation problem.<\/p>","protected":false},"excerpt":{"rendered":"<p>from the Willow Creek Leadership Summit: Craig Groeschel, pastor of Lifechurch.tv, interviews Chip and Dan Heath, authors of best-selling book Made to Stick, about their just-releasing book, Switch: How to Change When Change Is Hard.John Heinz, of University of Virginia, talks of the human rider atop a 6-ton elephant, an image of the human rider <a class=\"more-link\" href=\"https:\/\/www.christianitytoday.com\/pastors\/content\/chip-and-dan-heath-how-to-change-when-change-is-hard\/\">Read more&#8230;<\/a><\/p>\n","protected":false},"author":30,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"tax_ctp_authors":[],"tax_ctp_books":[],"tax_ctp_categories":[154],"tax_ctp_field_guide_subcategory":[],"tax_ctp_field_guides":[],"tax_ctp_format":[131],"tax_ctp_multimedia":[],"tax_ctp_point_editor":[],"tax_publications":[156],"tax_ctp_tags":[3557,3613,3619,3666,4355,4444,5242],"tax_ctp_topics":[],"class_list":["post-11506","post","type-post","status-publish","format-standard","hentry","tax_publications-leadership-journal","tax_ctp_tags-change","tax_ctp_tags-church-leadership","tax_ctp_tags-church-staff","tax_ctp_tags-conflict","tax_ctp_tags-leadership-training","tax_ctp_tags-media","tax_ctp_tags-vision"],"acf":{"scripture_references":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - 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