{"id":3269,"date":"2016-08-08T16:42:00","date_gmt":"2016-08-08T16:42:00","guid":{"rendered":"https:\/\/www.christianitytoday.com\/pastors\/2016\/08\/08\/how-your-church-can-say-welcome\/"},"modified":"2026-01-27T21:37:42","modified_gmt":"2026-01-27T21:37:42","slug":"how-your-church-can-say-welcome","status":"publish","type":"post","link":"https:\/\/www.christianitytoday.com\/pastors\/content\/how-your-church-can-say-welcome\/","title":{"rendered":"How Your Church Can Say \u2018Welcome\u2019"},"content":{"rendered":"<p>The church lobby is where first and lasting impressions are made. Yet for many years, the lobby served as either a coatroom-hallway or a vast space meant for people movement. Recently churches have begun to emphasize how they use the lobby to communicate with first-time and long-time attenders.<\/p>\n\n<h2 class=\"wp-block-heading is-style-article-subhead2\">Tell your unique story.<\/h2>\n\n<p>Showcase your church&rsquo;s story. As one long-time architect advises, &ldquo;It starts with understanding your unique DNA and wiring.&rdquo; Think of how your church started, your mission, your values, your role in the community. Let the unique character of your church shape how you use your welcome space.<\/p>\n\n<p>Community Christian Church in Naperville, Illinois defines its mission as &ldquo;Helping people find their way back to God.&rdquo; Aside from having the message displayed as wall art, they designed their space with the purpose of community outreach. They run a caf&eacute; open to the public throughout the week. They offer their lobby as a workspace with free Wi-Fi. Fifty different organizations in town now use their facilities. People who normally wouldn&rsquo;t go to church come into the space and feel less intimidated by the idea of going to a Sunday service. The lobby plays a role in achieving the church mission.<\/p>\n\n<h2 class=\"wp-block-heading is-style-article-subhead2\">Keep signs simple.<\/h2>\n\n<p>Signs and kiosks help people understand where to go, but they often compete for attention and create a cluttered atmosphere. Architect Derek DeGroot of Aspen Group asks, &quot;As soon as I get in, do I know where my kids go, do I know where the restrooms are, do I know where I can get coffee, do I know where the doors to the auditorium are, do I know what&#039;s expected of me?&quot; Use clear and large signage to denote major areas so newcomers can navigate easily.<\/p>\n\n<p>With temporary signs, like promotions for an event or new study, simplicity is the rule. Laura Copeland, Small Groups team member at Saddleback, shares that each week their team asks, &ldquo;What&rsquo;s the one thing that&rsquo;s the most applicable to the most people?&rdquo; They choose, then put the promotion in temporary display boxes at each entry. She explains, &ldquo;If you give people five options, they probably won&#039;t do any, because they don&#039;t know which one they should do. Then they&#039;ll just leave. But if you say &lsquo;Here&#039;s the one thing you should do,&rsquo; they&#039;re not having to think about it or decide. You told them &lsquo;This is the one most important thing for you to do.&rsquo;&rdquo;<\/p>\n\n<h2 class=\"wp-block-heading is-style-article-subhead2\">Replace your brochures with your people.<\/h2>\n\n<blockquote class=\"wp-block-quote has-text-align-left alignleft is-style-article-callout is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&ldquo;I get home on Sunday mornings about 20 to 25 minutes later than I used to because people stay around.&rdquo;<\/p>\n\n<\/blockquote>\n\n<p>As opposed to the traditional wall of brochures and information, the focus now is to offer literature nearly only in the form of a welcome gift. This Welcome Guide includes information on staff, beliefs, values, and small groups. As Mark Waltz, executive pastor at Granger Community Church, explains, &ldquo;Too much information, too many brochures, overwhelms people and doesn&rsquo;t invite them in; it may repel them because &lsquo;I see too many choices and I&rsquo;m not sure what to do with all that.&rsquo;&rdquo;<\/p>\n\n<p>Instead, Waltz advocates a &ldquo;prominent, visible guest-services kiosk and the staff there able to knowledgably answer questions.&rdquo; Volunteers from your ministries represent the church and their ministry better than a brochure. They are able to make a face-to-face connection and give personal invitations to join.<\/p>\n\n<h2 class=\"wp-block-heading is-style-article-subhead2\">Create 5-minute spots and 50-minute spots.<\/h2>\n\n<p>Derek DeGroot says, &ldquo;Churches have been trying to use their lobby to foster environments for social interaction,&rdquo; and he identifies two different locations for the interactions: 5-minute spots and 50-minute spots. A 5-minute spot is a place for a quick conversation, a place to &ldquo;get off the highway&rdquo; of traffic flow, a place with standing-height tables to set a drink on, and bar stools. A 50-minute spot is meant for deeper conversation, somewhere to sit comfortably and intimately with soft seating and an enclosed space.<\/p>\n\n<p>Mark Waltz explains, &ldquo;When a space is open and provides seating, there&rsquo;s an invitation to sit and be present for a while.&rdquo; When Waltz&rsquo;s church had no lobby, people rushed in and out. Dave Corlew, senior pastor at Arlington Countryside Church in Arlington Heights, Illinois, discusses a similar story at his church. Upon entry, people faced a brick wall, leaving no room outside their sanctuary to gather. But since the church added a larger welcome space, he says, &ldquo;I get home on Sunday mornings about 20 to 25 minutes later than I used to because people stay around.&rdquo;<\/p>\n\n<p>Such a tangible change in a church&rsquo;s community life is proof of the difference small changes can make. When intentional choices are made in church lobby design, the impact goes beyond aesthetics into a lasting transformation in the life of your church.<\/p>\n\n<p><em>Grace Toliver is a student at the University of Minnesota and an intern with SmallGroups.com.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>The church lobby is where first and lasting impressions are made. Yet for many years, the lobby served as either a coatroom-hallway or a vast space meant for people movement. Recently churches have begun to emphasize how they use the lobby to communicate with first-time and long-time attenders. Tell your unique story. Showcase your church&rsquo;s <a class=\"more-link\" href=\"https:\/\/www.christianitytoday.com\/pastors\/content\/how-your-church-can-say-welcome\/\">Read more&#8230;<\/a><\/p>\n","protected":false},"author":30,"featured_media":63652,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"tax_ctp_authors":[1672],"tax_ctp_books":[],"tax_ctp_categories":[160],"tax_ctp_field_guide_subcategory":[161],"tax_ctp_field_guides":[194],"tax_ctp_format":[148],"tax_ctp_multimedia":[],"tax_ctp_point_editor":[],"tax_publications":[140],"tax_ctp_tags":[],"tax_ctp_topics":[],"class_list":["post-3269","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tax_ctp_authors-grace-toliver","tax_publications-ct-pastors"],"acf":{"scripture_references":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - 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