Jump directly to the Content
Jump directly to the content
A Well-Lit Pathway Out of Poverty

A Well-Lit Pathway Out of Poverty

Selling solar lamps to impoverished families is how Brian Rants serves God--and brightens the world.

Over the past ten years, Rants worked for a number of nonprofits and churches. After going through graduate school, however, he began to discover the ways enterprise is improving the lives of the poor around the world. Rants excitedly joined Nokero, equipped with a restored vision of vocation. Through leveraging his knack for marketing, Rants fights poverty not just through his volunteerism and philanthropy, but inherently through his work in business.

"The world changes by people doing work—whatever that work might be—with all their heart and might," he says. "That's not God's Plan B. That's plan A. . . . I began to discover how God made me. And I realized I am not a creative, entrepreneurial person by accident, but by design."

Alongside reimagining business vocationally, Rants also started reimagining the role of business itself. What he once viewed as an adversary to the war on poverty, he now sees as a vital ally. His perception early in his career was that big business, multinational corporations, and globalization worked against the poor.

"Once I actually studied this in graduate school, I was shocked," Rants shared. "Not only is business not 'the bad guy,' it's the primary reason poverty has decreased so substantially over the past 50 years. Nothing has undermined poverty, tyrannies, and injustice more than open and free markets. It is the only system proven to actually do that over the long-term."

Yale University and The Brookings Institution released a staggering study bolstering Rants's conviction. According to the study, in 1981, 52 percent of the world's population was unable to provide for their basic needs like housing and food, living below the "extreme poverty line." By the end of 2011, just 30 years later, the number had plummeted to 15 percent. The reasons they cited for the unprecedented drop in poverty are "the rise of globalization, the spread of capitalism and the improving quality of economic governance." This, the researchers describe, is the "potent combination" behind the tumbling poverty levels.


Rethinking the $3,000 Missions Trip

Rethinking the $3,000 Missions Trip

When I learned that kids in my city couldn't swim, I started to rethink how much I'd invested in overseas missions.
Furniture Fit for the Kingdom

Furniture Fit for the Kingdom

For Harrison Higgins, building beautiful furniture is not simply a steady job but a sacrament unto God.
Faith in a Fallen Empire

Faith in a Fallen Empire

Detroit's list of maladies is long. But some Christians' commitment to its renewal is longer.
'Daddy, Why Do People Steal from Us?'

'Daddy, Why Do People Steal from Us?'

How I answered the question would prove crucial to addressing racial divides in our D.C. neighborhood.

Comments Are Closed

Displaying 1–1 of 1 comments

Aaron Cavanaugh

December 21, 2012  10:34pm

Hi, Thanks for this article. This is a little off topic but I thought about this when reading this article. There is nothing wrong with capitalism. The problem is that if government becomes too small (as we are on the verge of in the USA) then societies become corrupt. If you look at GDP by country and looks at tax revenue as a percentage of GDP there is a tipping point where corruption takes off in society as a whole. Government is here to provide safety. If we get rid of it we lose our safety. Thanks. God Bless. Aaron


Make a contribution to help support the This Is Our City project and the nonprofit ministry Christianity Today.Learn more ...


RT @MissionYear: A great collection of articles from @ct_city @CTmagazine http://t.co/OLmjHvUIfr

In honor of Kim Newlen, a friend of @ct_city who died Saturday, we share our story of her battle with cancer: http://t.co/S3FGKhVDuo

RT @CTmagazine: After three years, hundreds of stories, thousands of readers, our tribute to This Is Our City: http://t.co/Gz35NhAdqc @ct_c2026

The top 10 stories of @editor @KatelynBeaty picks her favorites and reflects on lessons learned in 3 years: http://t.co/BQxYdaoyD9

"As a community we have to do a better job of rescuing these young people." The newest (and last) City video: http://t.co/vZL0cRKO7H #RVA