
Best Titles for Sermons
Calvin Miller and Rick Warren on how to select a great name for
a great message.
posted 1/01/1998
 1 of 4

Naming the Baby The right sermon title makes all the difference.
by Calvin Miller
I have some friends who waited five days after
the birth of their third child to name her. She lay in her bassinet at the
hospital with a Baby Smith bracelet, waiting for her parents to achieve some
great "aha" moment. We friends, sympathizing with the poor baby, badgered
them to name the waif. A grand sigh of relief went up on the fifth day when
the name was at last announced. The child seemed suddenly a real person with
real identity.
In times past, I have fallen in love with next Sunday's sermon as early as
Monday. My enthusiasm for the coming homily was rampant. I sensed the Spirit
moving all through my study. My preparation seemed imaginative and Spirit-driven.
But on Friday, by the time the bulletin went to press, Monday's infernal
brainchild still did not have a name. Secretaries and office associates gathered
around and badgered me to name the little pulpit waif, but alas, no name
seemed worthy. Finally, out of time and in terminal desperation, I would
rip off the "Baby Miller" sermon title and call it something mundane just
as the laser printer was chomping at its chips. But I was never as proud
of my panic-driven title as I wanted to be.
We name babies and sermons to give them identity and significance. Unnamed
anythings are harder to love and harder to file (this is truer of sermons
than babies). Furthermore, it is almost impossible ever to be proud of anything
unnamed. In short, all significance waits on a name, and, as a famous umpire
once said, "It ain't nothin' till I call it."
From text to title
Ah, but how to title the sermon well?
Some titles are derived from the sermon's dominant illustration. Examples
of this might be Russell Conwell's "Acres of Diamonds" (a famous self-help
sermon), Peter Marshall's "Keeper of the Springs" (a Mother's Day sermon),
or Tony Campolo's "My God Is a Party Animal" (a sermon on being compassionate
to social outcasts). But overall, titles derived from dominant illustrations
lose their punch.
In 1902 at the Hunter (Oklahoma) Baptist Church, a small parish I served
in the fifties, Elder D.P. Rowe preached a sermon called "The Devil's Tracks
in the Blackberry Patch." My grandfather, who recently died at 102, talked
about the sermon for the next 90 years. The title stuck with Grandpa for
nearly a century, proving how important titles are. But the sermon was apparently
named after an illustration, not the text, and hence its biblical connection
has not survived.
I first came to the notion of moving from text to title four decades ago
in a seminary homiletics class. We were all assigned to prepare a sermon
on Romans 2:16, about the coming time when God will judge the secrets of
all hearts. I named my sermon "Apparent Acrimony" (sadly, only a B+ title).
A classmate named his sermon on the same text "The Inevitable Expose." How
I disliked him for picking the very title I had been looking for. (It would
surely have come to me in time.) From that time forward, I never forgot how
important it is to link the title to the text.
Five faux pas
The key, though, is to link a title to the text without falling into various
titling faux pas.
Not grandiose
. I have a friend, an industrial-strength exegete,
who always puts his Sunday sermon titles in a newspaper advertisement. For
his sermon on Hebrews 8:1, the paper gave the title as "The Lord Our Great
High Priest Before the Throne." It fit the text exactly, but seemed to me
a tad grandiose to be advertised in the paper.
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