Jump directly to the content

Already a subscriber?

Home > 2014 > March Online Only > Staged Authenticity

FirstPreviousPage 2 of 2NextLast


This is when a speaker saturates their lecture with doe-eyes, pursed lips, long pauses, and often a particularly breathy speaking tone. This style can make for great pillow-talk, but when it happens from the podium it can feel syrupy in the ears of much of our culture. The real tragedy (since I assume that these speakers are in fact sincere people) is that this style can actually have the opposite of the intended impact. To many, it can feel like emotional manipulation.

Power Speaking

If Super Sincerity persuades through empathic appeal, Power Speaking utilizes constant dramatic emphasis. Each phrase (sometimes every word) comes at the listener with such strength that they lose any sense of a narrative arc. IT IS THE RHETORICAL EQUIVALENT OF WRITING IN ALL CAPS. IT CAN BE TRYING. IT CAN BE OVERWHELMING. IT CAN FEEL LIKE BEING YELLED AT.

I heard a speaker recently, who had outstanding things to say, but delivered every line punctuated with piercing passion. If every line is forcibly important than no line is. Where is the build-up? Where is the subtlety? Where is the dramatic rise and fall? The person with an authenticity antenna can feel riddled by this style, when they may instead want to be wooed.

Resume Dropping

Most all of us do this. It is hard not to try to slip our accomplishments, successes, stunning stories, and fame-encounters into everyday conversations with friends and co-workers. However, when resume accomplishments are slipped into a spiritual speech, it can seriously undermine the speaker's authenticity and credibility.

I recently heard a famous Christian speaker who gave a great talk that included stories of failure and doubt … and yet all along the way he would unnecessarily slip into the sermon famous people he knows, initiatives he has begun, and the size of his followership. The authenticity-antenna interprets this as self-serving. Many of us employ this, but from the pulpit it can erode credibility.

The "Vulnerable Straw-Man"

Many religious leaders desire to model vulnerability in order to connect with their audience. However they struggle, like all of us do, with a desire to be perceived as impressive, enlightened, and having their junk all figured out. To accomplish these two seemingly mutually exclusive goals, some choose a technique I call the Vulnerable Straw-Man. They choose to share an issue they struggled with long ago, or a mistake they made somewhere in their distant past. This issue can be illustrated with great passion and regret … but the secret is to choose something for which the speaker has now fully recovered from, defeated, and corrected.

Mission accomplished: vulnerability and spiritual arrival. The only problem is that many authenticity-antennas now pick up on these "vulnerable without being truly vulnerable" techniques and may dismiss the speaker's otherwise important message.

Okay, so that should get the conversation going. Again this article is about styles and techniques, not about content. The assumption is (and my observations have been) that folks have great hearts and important messages, but any communications teacher will tell you that how you say something is just as important as what you say.

Also, a culture of authenticity requires that I acknowledge that I utilize all of the above techniques (and many more) … and, if I am honest, my motivations for doing so are rarely pure.

Tony Kriz is a writer and church leader from Portland, Oregon, and Author in Residence at Warner Pacific College.

FirstPreviousPage 2 of 2NextLast

Tony Kriz is a writer and church leader from Portland, Oregon, and Author in Residence at Warner Pacific College.

Related Topics:FormationHonestyPreachingTeachingVulnerability
Posted: March 18, 2014

Not a Subscriber?

Subscribe Today!

  • Monthly issues on web and iPad
  • Web exclusives and archives on Leadership Journal.net
  • Quarterly print issues

Print subscriber? Activate your online account for complete access.

Join the Conversation

Average User Rating:

Displaying 2–5 of 5 comments

Jofre Perez

March 19, 2014  4:17pm

In a civilization that we live in, is there really such thing as authentic..? Nowadays much of our speaker, lecturer or motivator in most church seminar, training, or even conferences trained for this kind of craft and they do make it really impressive that the hearer accept just about every word. On the other hand, what makes it authentic if he/she made their speech perfect to the point that it wasn't even coming from their heart, and it's all about their poise or their material they're promoting. We lost anointing in teaching and preaching nowadays, instead we like good, impressive, sharp, eloquent speaker. When I say anointing, I meant words from the Word that will cut thru our hearts, that we'll be taking action in our wrong doing and there will be change taking place in our lives.

Report Abuse

Marshall Shelley

March 19, 2014  11:39am

Thoughtful material, Tony. It seems that this leads us to constant self-monitoring of how (we think) we are being received. Must I really be always self-aware? Can I not allow myself to be so enraptured by the subject, by the Scripture, by the truths I'm trying to present, that I am un-self-conscious? (Or do people not think that's possible anymore?) Anyway, that's my response to these "layers of personal authenticity."

Report Abuse

joseph anfuso

March 18, 2014  12:40pm

I'm most susceptible to the "vulnerable straw man" approach. Sharing truths that in times past have provided a degree of victory over personal struggles/demons is fine. But giving the impression that you've totally overcome these struggles--i.e. that you've "arrived"--is unauthentic. Good insights, Tony.

Report Abuse


March 18, 2014  11:23am

Nice article, really speaks to the responsibility teachers and speakers must constantly be aware of and I think helps those who do not teach understand the cost these men and women have willfully taken on. These acts of communication seem to require a constant evaluation of personal motives and "actual"goals. The demons of our self-aggrandizement must be kept at bay by prayer, self-reflection, and involvement in communities of virtue. I suspect we should also ask ourselves whether we are mere sophists, or "true" philosophers and attempt to cull the artificial techniques from our presentations...or perhaps even question the current mediums through which we try to teach. Very thought provoking article.

Report Abuse
Use your Leadership Journal login to easily comment and rate this article.
Not part of the community? Subscribe, or on public pages, register for a free account.
Editor's Pick
A Good Exit Strategy

A Good Exit Strategy

What to do on your way out.
Sister Sites
Discipling in a Digital AgeBuilding Church Leaders

Discipling in a Digital Age