The recent Key 73 meeting in St. Louis, Missouri, was like opening a gift-wrapped record under the Christmas tree: most people had a good idea of what was in it but few knew how good it would be. For the first public presentation of the continental Key 73 program, the central committee invited a veritable who’s who of evangelical Protestantdom to sample the goods of others and to present their own. Bishops, presidents, elders, and assorted leaders—all representing a participating denomination or organization—followed on each other’s heels telling the nearly 200 gathered what their groups were doing to make Key a success.

“It’s beginning to jell now,” said Key 73 executive director Ted Raedeke. “It’s getting to the point now where denominations feel they can no longer ignore Key 73.” With nearly 150 groups already in, Raedeke’s remarks were underscored by the presence of Roman Catholic nuns and priests and two rabbis, all seeking information.

The emphasis at the St. Louis meeting was primarily on the dual first phase of the program: a “launch” television special and a two-week long noon call to prayer.

The TV special is slated for stations around the country on Saturday, January 6, with follow-up home Bible studies immediately after the program. Entitled “Faith in Action,” the thirty-minute documentary follows the experiences of nine new Christian families in both Canada and the United States. Phase One coordinator Ron Kerr, a United Methodist minister, said the program will emphasize the “breadth and scope” of Key 73. Church families are being urged meanwhile to organize “viewing parties,” inviting neighbors in ...

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