Article

Want People to Come to Church? Email them!

And other items of interest from ministry and culture.

Send them an email! When the folks at unseminary.com asked 81 churches to send members an email on Saturday and then measure to see if it affected attendance, here's what they found:

57% of the churches that sent Saturday email saw a week-over-week increase in attendance.

Saturday is typically the "lowest volume" day for incoming emails and it also has the highest open rates.

The increase in attendance among all the churches was over 1,000 people.

—Rich Birch, "Do Saturday Emails Increase Sunday Church Attendance?" Unseminary.com

10 Commandments Remix

Last December "Two professing atheist authors held a contest in which they asked followers to 'rethink the Ten Commandments' and come up with 'an alternative secular version … for the modern age.'" The contest resulted in more than 2,800 submissions from 18 countries. The entries were evaluated by a panel of 13 judges, including Adam Savage from the Discovery Channel's Myth Busters and Greg Epstein, executive director of the Richard Dawkins Foundation. The winning entries:

  1. Be open-minded and be willing to alter your beliefs with new evidence.
  2. Strive to understand what is most likely to be true, not to believe what you wish to be true.
  3. The scientific method is the most reliable way of understanding the natural world.
  4. Every person has the right to control over their body.
  5. God is not necessary to be a good person or to live a full and meaningful life.
  6. Be mindful of the consequences of all your actions and recognize that you must take responsibility for them.
  7. Treat others as you would want them to treat you, and can reasonably expect them to want to be treated. Think about their perspective.
  8. We have the responsibility to consider others, including future generations.
  9. There is no one right way to live.
  10. Leave the world a better place than you found it.

No word whether the atheist Big Ten will spark a movie with a Charlton Heston lookalike.

—Heather Clark, "There Is No Right Way to Live: Atheists Invent Their Own Ten Commandments," Christiannews.net.

The Only Time Some Can Worship

The Vineyard church in Syracuse, New York, recently added a Thursday night service. Pastor John Elmer explains: "I realized what a huge need there was for it. A third of the American workforce works on the weekend. At least 60% of families with children between the ages of 6-17 participate in organized sports, with many of those having weekend events. … Throw in both parents working and chores to be done, lawns to be mowed and families just wanting to spend time together, and church on the weekend wasn't always making it on the calendar."

—Tony Morgan, "Thursday Is the New Sunday," TonyMorganLive.com.

"Mixing social media with daily life diminishes daily life. When I'm with my son, I want him to be able to take for granted that I am there. And no matter how often I might look up from my phone, if our time together is material for social media, I will never be more than half there. I want him to grow up in a home that is a safe haven, not a stage."

—Tyler Blanksi, "Social Media and the Sacrament of the Present Moment," Holyrenaissance.com.

Copyright © 2015 by the author or Christianity Today/Leadership Journal. Click here for reprint information on Leadership Journal.

Posted April 13, 2015

Also in this issue

Ministry When It Matters Most

My Healing Community

How I discovered grace when my pastor-husband was jailed for sex-crimes.

Armed and Dangerous

Beware the sword of ‘righteous anger.’

Twisting Scripture

We’re first-time visitors … Do you misinterpret Scripture every Sunday, or is this a special sermon series?

Mission Drift: The Unspoken Crisis Facing Leaders, Charities, and Churches

A summary from Leadership Journal

The Neglected Power of Blessing

One of the most meaningful things a pastor can do is short, sweet, and biblical.

Into the Whirlwind

My first week on the job included an exorcism and suicide.

When Is My Ministry Done?

God had his own clear way of telling me.

Bunny Trails

That happens in almost every sermon.

Putting Failure on Ice

What ministry in Antarctica taught me about not quitting.

The War After the War

PTSD touches veterans and their families. How churches can help.

Pastoral Nightmares

Spooky stories around the Pastor Retreat campfire.

Toxic Report

According to the recent toxic substance inspection, they found asbestos in the sanctuary, lead paint in the basement, and a deacon criticizing your leadership in the adult Sunday School room.

Fancy Offering

Healing the Horrors of Boko Haram

In Nigeria we saw the light of heaven pierce the shadow of evil.

Why 'Don't Do It' Doesn't Work

Raised in a culture that porn-ifies sex and deifies desire, today’s young adults need a bigger vision of sexuality.

Ministry's Bleeding Edge

What churches do for trauma.

Ministry as Trauma Center

We have the privilege of walking with people whose lives have been shattered.

What Pastors Can Do about Violence in the Home

How to help victims of domestic abuse.

Taking Pains

The minister I met when I was ready to quit.

Homeless Karaoke

And other innovative practices from around the ministry world.

My Incurable Condition

How to pray for someone with a terminal diagnosis.

Your Small Church Is Big

The suprising secret to growth.

The Relationally Grounded Pastor

An interview with Eugene Peterson

Numbers Fixation

Bear with me while I cope with my obsession over attendance.

View issue


Our Latest

Apple PodcastsDown ArrowDown ArrowDown Arrowarrow_left_altLeft ArrowLeft ArrowRight ArrowRight ArrowRight Arrowarrow_up_altUp ArrowUp ArrowAvailable at Amazoncaret-downCloseCloseEmailEmailExpandExpandExternalExternalFacebookfacebook-squareGiftGiftGooglegoogleGoogle KeephamburgerInstagraminstagram-squareLinkLinklinkedin-squareListenListenListenChristianity TodayCT Creative Studio Logologo_orgMegaphoneMenuMenupausePinterestPlayPlayPocketPodcastRSSRSSSaveSaveSaveSearchSearchsearchSpotifyStitcherTelegramTable of ContentsTable of Contentstwitter-squareWhatsAppXYouTubeYouTube
Down ArrowbookCloseExpandExternalsearch