Sermon Illustration

The Psychology of Greed on Halloween

An article in Sociological Images describes researchers who created a Halloween field experiment with the following setup: On Halloween, a woman answers the door and invites the trick-or-treaters in. She tells them to "take one," and then she exits the room leaving the bowl of treats. The researchers repeated the experiment at 27 houses with a total of 1,300 kids.

Overall, most kids (69 percent) took one. But not always. In one experimental manipulation, the woman either asked the kids who they were and where they lived or she allowed them to be anonymous. Experimenters also noted whether the kids were trick-or-treating alone or in groups.

Significantly more stealing was observed under conditions of anonymity and in the presence of a group. Individuals whose identity was known were least likely to cheat.

Our Latest

addApple PodcastsDown ArrowDown ArrowDown Arrowarrow_left_altLeft ArrowLeft ArrowRight ArrowRight ArrowRight Arrowarrow_up_altUp ArrowUp ArrowAvailable at Amazoncaret-downCloseCloseellipseEmailEmailExpandExpandExternalExternalFacebookfacebook-squarefolderGiftGiftGooglegoogleGoogle KeephamburgerInstagraminstagram-squareLinkLinklinkedin-squareListenListenListenChristianity TodayCT Creative Studio Logologo_orgMegaphoneMenuMenupausePinterestPlayPlayPocketPodcastprintremoveRSSRSSSaveSavesaveSearchSearchsearchSpotifyStitcherTelegramTable of ContentsTable of Contentstwitter-squareWhatsAppXYouTubeYouTube
Down ArrowbookCloseExpandExternalsearchTable of Contents