News

The Biblical Origin of Movie Posters

Betcha didn’t know that a flick about Jesus sparked the first one-sheet. (We didn’t either.)

Christianity Today February 11, 2009

There’s a cool new exhibit at New York’s Museum of Biblical Art called “Reel Religion: A Century of the Bible and Film.”

MOBIA’s official website says that the exhibition “probes the fascination the Bible has exerted over filmmakers as different and distinct as Cecil B. deMille, Mel Gibson, John Huston, Pier Paolo Pasolini and Martin Scorsese. The exhibition features 80 rare vintage movie posters reaching back to the dawn of film in 1898.”

That 1898 film was The Passion Play of Oberammergau, which actually sparked the very first movie poster. After a small flier proved ineffective for promoting the film, the promoters created a poster measuring 27″ x 41″ that became the template for the one-sheet promo we see in theaters everywhere today–with those very same dimensions.

A couple of interesting things about this first poster: It notes that the image is an “actual scene” from the movie, and makes a big deal that the film itself is “reproduced by means of 2554 feet of LIFE MOTION PICTURE FILM.”

“Film is a recognized art form that has developed relatively recently,” says Paul Tabor, MOBIA’s Director of Exhibitions. “Not unlike painters, filmmakers from the outset turned to the Bible for emotionally powerful source material. The posters made to promote these films were often works of arts themselves.”

We agree.

Our Latest

Wicked or Misunderstood?

A conversation with Beth Moore about UnitedHealthcare shooting suspect Luigi Mangione and the nature of sin.

Why Armenian Christians Recall Noah’s Ark in December

The biblical account of the Flood resonates with a persecuted church born near Mount Ararat.

Review

The Virgin Birth Is More Than an Incredible Occurrence

We’re eager to ask whether it could have happened. We shouldn’t forget to ask what it means.

The Nine Days of Filipino Christmas

Some Protestants observe the Catholic tradition of Simbang Gabi, predawn services in the days leading up to Christmas.

The Bulletin

Neighborhood Threat

The Bulletin talks about Christians in Syria, Bible education, and the “bad guys” of NYC.

Join CT for a Live Book Awards Event

A conversation with Russell Moore, Book of the Year winner Gavin Ortlund, and Award of Merit winner Brad East.

Excerpt

There’s No Such Thing as a ‘Proper’ Christmas Carol

As we learn from the surprising journeys of several holiday classics, the term defies easy definition.

Advent Calls Us Out of Our Despair

Sitting in the dark helps us truly appreciate the light.

Apple PodcastsDown ArrowDown ArrowDown Arrowarrow_left_altLeft ArrowLeft ArrowRight ArrowRight ArrowRight Arrowarrow_up_altUp ArrowUp ArrowAvailable at Amazoncaret-downCloseCloseEmailEmailExpandExpandExternalExternalFacebookfacebook-squareGiftGiftGooglegoogleGoogle KeephamburgerInstagraminstagram-squareLinkLinklinkedin-squareListenListenListenChristianity TodayCT Creative Studio Logologo_orgMegaphoneMenuMenupausePinterestPlayPlayPocketPodcastRSSRSSSaveSaveSaveSearchSearchsearchSpotifyStitcherTelegramTable of ContentsTable of Contentstwitter-squareWhatsAppXYouTubeYouTube