News

The Day the Movies Died

Hollywood’s first question is not ‘Will the movie be good?’ but ‘Can it be sold?’

Christianity Today March 16, 2011

Check out this awesome analysis – by GQ writer Mark Harris – on the overall decline of smart movies coming out of Hollywood, where execs are more interested in whether an idea can be marketed rather than whether it’s good, intelligent, unique.

Some highlights, directly from the story:

> I don’t mean that there are fewer really good movies than ever before (last year had its share, and so will 2011) but that it has never been harder for an intelligent, moderately budgeted, original movie aimed at adults to get onto movie screens nationwide.

> How did Hollywood get here? There’s no overarching theory, no readily identifiable villain, no single moment to which the current combination of caution, despair, and underachievement that defines studio thinking can be traced. But let’s pick one anyway: Top Gun.

> The guys who felt the rush of Top Gun because it was custom-built to excite them is now in its forties, exactly the age of many mid- and upper-midrange studio executives. And increasingly, it is their taste, their appetite, and the aesthetic of their late-’80s postadolescence that is shaping moviemaking.

> Such an unrelenting focus on the sell rather than the goods may be why so many of the dispiritingly awful movies that studios throw at us look as if they were planned from the poster backward rather than from the good idea forward. Marketers revere the idea of brands, because a brand means that somebody, somewhere, once bought the thing they’re now trying to sell.

> If you were born before 1985 . . . well, it is my sad duty to inform you that in the eyes of Hollywood, you are one of what the kids on the Internet call “the olds.” To the studios, which have realized that the closer you get to (or the farther you get from) your thirtieth birthday, the more likely you are to develop things like taste and discernment, which render you an exhausting proposition in terms of selling a movie.

> More often than not, these collectively infantilizing movies are breeding an audience—not to mention a generation of future filmmakers and studio executives—who will grow up believing that movies aimed at adults should be considered a peculiar and antique art. Like books. Or plays.

That’s enough teasers from the story. If you like movies, and are concerned about the lack of intelligent stories hitting the big screen, this is your kind of essay.

Our Latest

The Bulletin

Praying for Time

Hosts and guests discuss Gen Z in the workplace, Israeli hostages, and astronauts stuck in space.

Wire Story

China Ends International Adoptions, Leaving Hundreds of Cases in Limbo

The decision shocked dozens of evangelical families in the US who had been in the process since before the pandemic.

Wire Story

Bangladeshi Christians and Hindus Advocate for a Secular Country

As political changes loom and minority communities face violence, religious minorities urge the government to remove Islam as the state religion.

Public School Can Be a Training Ground for Faith

My daughter will wrestle with worldliness in her education, just as I did. That’s why I want to be around to help.

Boomers: Serve Like Your Whole Life Is Ahead of You

What will our generation do with the increased life expectancy God has blessed us with?

Review

Take Me Out to Something Bigger Than a Ballgame

American stadiums have always played host both to major sports and to larger social aspirations.

How to Find Common Ground When You Disagree About the Common Good

Interfaith engagement that doesn’t devolve into a soupy multiculturalism is difficult—and necessary in our diverse democracy.

Wire Story

Evangelical Broadcasters Sue Over IRS Ban on Political Endorsements

Now that some nonprofit newspapers have begun to back candidates, a new lawsuit asks why Christian charities can’t take sides.

Apple PodcastsDown ArrowDown ArrowDown Arrowarrow_left_altLeft ArrowLeft ArrowRight ArrowRight ArrowRight Arrowarrow_up_altUp ArrowUp ArrowAvailable at Amazoncaret-downCloseCloseEmailEmailExpandExpandExternalExternalFacebookfacebook-squareGiftGiftGooglegoogleGoogle KeephamburgerInstagraminstagram-squareLinkLinklinkedin-squareListenListenListenChristianity TodayCT Creative Studio Logologo_orgMegaphoneMenuMenupausePinterestPlayPlayPocketPodcastRSSRSSSaveSaveSaveSearchSearchsearchSpotifyStitcherTelegramTable of ContentsTable of Contentstwitter-squareWhatsAppXYouTubeYouTube