Jump directly to the Content

Limited Too is Now Justice

And why Christians easily confuse justice, too.

by Troy Jackson

Recently I needed to repair my car and chose a mechanic across the street from Kenwood Towne Center near Cincinnati. Typically, when a mall is too proud to call itself a mall, the shops are upscale, and Kenwood is no exception. So while my vehicle was repaired, I went to the mall for an overpriced cup of coffee.

My eye caught an unexpected store name. In bright pink letters across the entry was "Justice," with a heart dotting the "i" for good measure. Seeing no photos of Martin Luther King or Gandhi or Dorothy Day, I looked up again to make sure I had read the sign correctly. Then I noticed a banner below the sign, which simply said, "Limited Too is now Justice."

Even entering the store, I knew that my definition of justice had very little to do with the products peddled by "Justice."

But the rebranding of Limited Too is part of a larger social trend. Justice is hip, even in our churches. Over the past five years, church after church has made justice a more prominent part of ...

Support Our Work

Subscribe to CT for less than $4.25/month

Homepage Subscription Panel

Read These Next

May I Take Your Order?
May I Take Your Order?
What would you like to see on BuildingChurchLeaders.com?
From the Magazine
Libraries Aren’t Safe, But They Are Good
Libraries Aren’t Safe, But They Are Good
Amid controversies and threats of defunding, Christian public librarians work for the good of their communities.
Editor's Pick
Come Ye Pastors, Heavy Laden
Come Ye Pastors, Heavy Laden
Learning to walk under the weight of ministry's many hats.