Culture

Fund Raising: Did Oral Roberts Go Too Far?

The television evangelist links receiving $8 million to the extension of his earthly life.

Christianity Today December 15, 2009

This article was originally published in the February 20, 1987, issue of Christianity Today.

Thoughts about heaven are not new to Oral Roberts. In 1975, the Tulsa evangelist told a chapel audience at Oral Roberts University (ORU) that he had asked God to take him, but God did not answer.

This time, according to Roberts, God is taking the initiative. Roberts has stated in a fund-raising appeal letter and on television that unless he raises a total of $8 million above regular ministry expenses by next month, he will die.

โ€œI desperately need you to come into agreement with me concerning my life being extended beyond March,โ€ states a fund-raising letter signed by Roberts.

โ€œโ€ฆGod said, โ€˜I want you to use the ORU medical school to put My medical presence in the earth. I want you to get this going in one year or I will call you home!โ€™โ€ Roberts says he received this message last March.

The evangelist likens his situation to the apostle Paul who, in the New Testament Book of Philippians, spoke of his desire to โ€œdepart and be with Christ,โ€ but also of his responsibility to โ€œabide with you in the flesh.โ€ According to Robertsโ€™s letter, โ€œwhen it looked like Paul would go on to heaven, his partners flooded him with the necessary money, each one giving to Godโ€™s servant out of their own need.โ€

A follow-up letter signed by Robertsโ€™s son, Richard, affirms that without the money needed to send out missionary healing teams, โ€œGod will not extend Dadโ€™s life.โ€ Oral and Richard Roberts made similar statements on their weekly television program. A public outcry led several television stations to drop programs containing the controversial appeal.

Return to roots

Those who have followed Robertsโ€™s ministry say his recent announcement does not differ greatly from previous claims, such as his vision of, and conversation with, a 900-foot-tall Jesus a few years ago.

Historian David Harrell, author of the biography Oral Roberts: An American Life, said the evangelist in the 1970s โ€œflirted with evangelical respectability,โ€ by becoming a Methodist, developing a respectable university, and building friendships with mainstream Christian leaders. But in recent years, Harrell said, Roberts has returned to his Pentecostal roots, noting that โ€œmessages from Godโ€ are not uncommon in Pentecostal circles.

Calvin College communications professor Quentin Schultze, a student of Christian fund raising, criticized Robertsโ€™s latest appeal, saying it reflects poorly on Christian organizations. But he added: โ€œYouโ€™ve got to see it in the context of a man who has a tremendous amount of pressure on him. Heโ€™s at the top of an organization that has to bring in millions of dollars each year to keep things going.

โ€œWhen you get into that kind of stressful situation, especially coming from a neo-Pentecostal perspective, it is easy to attribute thoughts and feelings to Godโ€™s leading. โ€ฆ All Christians talk about God speaking to us. Because of Oralโ€™s [theological] tradition, he takes this idea further.โ€

Emotional blackmail?

Many have questioned whether the message about Robertsโ€™s possible death originated with God or with Roberts. Harrell said Roberts is extremely emotional and that he โ€œseems to get revelations from God when in a state of deep psychological depression.โ€

Robert G. Tuttle, Jr., who taught at the ORU School of Theology and Missions from 1979 to 1985, said โ€œOral has one passion in life: to obey God. โ€ฆ Itโ€™s very important to him to be faithful to the mandate of sending doctors to the mission field. Heโ€™s always believed if he wasnโ€™t faithful, God would take him.โ€ Tuttle said he has already sent a check to Roberts.

Critics say Robertsโ€™s approach to raising funds, even if he is sincere, constitutes a type of emotional blackmail. Roberts often implies that a supporter must send him money in order to receive a blessing. In his latest fund-raising letter, for example, he wrote: โ€œI know in my spirit if you neglect going into this agreement with the anointed prophet who is offering it to you, then what I can do to help you get your miracles will soon be over.โ€

Some maintain that the elderly or naive might perceive such a statement as a threat. According to the Arbitron Ratings Company, about 63 percent of Robertsโ€™s viewing audience is 50 years of age and older.

โ€œSome are saying Oral is a swindler,โ€ Harrell said. โ€œItโ€™s not that simple. I firmly believe he thinks he heard from God. Iโ€™m sure he had people around him who advised against going public with this [message from God], because of the ramifications. โ€ฆ The best indication of Oralโ€™s sincerity is his lack of pragmatism.โ€

Robertโ€™s chief spokesperson, Jan Dargatz, confirms there were some in the Roberts Organization who were uncomfortable with the latest appeal for contributions. But she said when Roberts is convinced he has heard from God, โ€œheโ€™s not concerned about the press or public opinion.โ€ She added that out of 100,000 letters of response received from Robertsโ€™s โ€œpartners,โ€ only six were negative.

Dargatz said Roberts has worked hard in the last year, raising money and traveling overseas, to establish a medical missions program. โ€œItโ€™s not like he wants this money to build a golf course,โ€ she said, โ€œor to pay off expenses from other ministries.โ€

At press time, the total amount of money brought in by the appeal had not been calculated. Roberts had called for $4.5 million by March, and Dargatz said she was confident the money would come in. โ€œWe feel like the New York Giants did before the Super Bowl. Weโ€™re sure weโ€™ll win, but we still have to play the game.โ€

This article was originally published in the February 20, 1987, issue of Christianity Today.

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