If you want to be the best pastor you can be and maximize your influence, you must be active in what is commonly called “the digital space.” It’s simply the best way to build your platform and expand your reach. After all, digital influence is the heart of pastoral ministry, right?

Here are 10 kinds of posts that make you the pastory-est pastor you can be.

Editors Note: For more inspiring examples of godly social media acumen, follow Pastor Bill on Twitter.

1) The Bible bomb

Post any verse you can in 140 characters; out of context is perfect. Promises, praises, imprecatory phrases—it doesn’t matter. Don’t worry about proof texting. You’re not proving anything!

2) Coffee pictures

You are a man of the people, an everyday guy, an average Joe. You don’t hole up in your palatial rectory. You mingle! You like your coffee fair trade, organic, and as a pour over.

3) The overly simplistic false dichotomy

At least one a week. Social ...