Interview with Larry Ross, evangelist Billy Graham's spokesman.
Is Billy Graham really not using the word crusade anymore?
The next outreach, in Cincinnati, will use the word mission. It's a word we've used for many years overseas, even in Canada, to be sensitive to other faith communities and cultures. But because it's a partnership with local churches, they have the final say.
Why even use the word anymore?
The question is whether sensitivity outweighs pragmatic communication. Ironically, after World War II, evangelists were using the word crusade because the word they had been using, campaign, was too militaristic. Franklin [Graham] has been referring to his outreaches as festivals. That's less out of sensitivity and more as a way to reflect what it is and to draw younger people.
Is it hard to make the switch after so many years?
I'm a Wheaton graduate, and at our 25th reunion, it was odd to come back to a different mascot than the crusader. But after an overseas mission, it's hard to transition back to using crusade. Old habits die hard.
With corporate consolidation in worship music, more entities are invested in the songs sung on Sunday mornings. How will their financial incentives shape the church?
The late pastor theologian gave strong counsel to me and so many others in ministry.
With corporate consolidation in worship music, more entities are invested in the songs sung on Sunday mornings. How will their financial incentives shape the church?español
Manifesting isn’t the answer. Consenting to holiness is.
