If you haven't seen "Jill and Kevin's Wedding Entrance," the video that's shown up all over the Internet since late last week, I recommend you watch it now. It's five minutes of pure joy as the St. Paul, Minnesota, couple and their wedding party break into a choreographed dance down the aisle to the tune of R&B singer Chris Brown's hit "Forever." As soon as I finished watching it, I immediately posted it to Facebook and sent it to my friends with only the comment, "Stop whatever you're doing and watch this right now!" In sum, I would say that I like it.
And I'm not the only one. So far it's the second-most-watched video on YouTube this month, with over 10 million views as of today. And only five of those are mine (so far).
From the first beats of "Forever," it's clear that this isn't going to be your standard wedding ceremony. Jill Peterson and Kevin Heinz's playful reinterpretation of the tradition re-injects life and, perhaps, meaning into the procession. As Sarah Kaufman writes for The Washington Post:
By dancing their entrances and sending that upbeat, physical energy right back out to their guests, the Peterson-Heinz wedding turns the rote behaviors into spontaneous reactions. Of course the guests watch attentively as the wedding party bobs in. You can bet not a single child had to be shushed at that point. This was no longer a display of bad posture and dyed-to-match pumps - it was an uplifting swell of celebration with a beat. The bride - unescorted - was and wasn't the center of attention. The true focus was on the unified, wordless but palpable emotions of her whole support system.
The guests didn't just stand up for the bride's entrance; they gave her a standing ovation. And by the end, we felt, as Kaufman writes, ...1
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