I think that's the number one mistake that novice writers make is trying to pack too much into whatever they're doing. If they're writing a book, they're going to tell their whole life story, right? If they're writing an article, they're going to go all over the place. So you really gotta be concise and focused.
And then there's just no replacement for practice, just getting the reps in. And that's the beautiful thing about the time that we're in, right? It used to be in a magical age, what—15, 20 years ago? People like me, publishers, we were the gatekeepers. If you wanted to connect with an audience, you had to come through us.
Or you had to get something published in magazines and journals. Now, it's the wild west. Now you can go on Facebook right now and . . . say you’ve got a few hundred followers or friends on there and you can write articles. And if they connect with people, if they resonate, they can go viral. They can take off.
There's no excuse anymore. You can go directly to people. So it's kind of a cool time to have a message and to want to communicate to people because you don't have to wait for anyone's permission. You can just start now.
A lot of people come to me and say, “I want to write a book.” And I say, well, have you written any articles?” “No, I don't wanna write articles.” “How about a blog post” No, I'm not into that.”
Right? So they despise the small beginnings, but that can really allow you to feel, test your ideas, and start to build an audience, right? Because often the concern is who's going to listen to me? I don't have a platform.
Well, you can build that up slowly. If you've got a newsletter, even if it's like, you know, a few hundred people that you're sending it out to regularly, you're connecting with people. And that's a good thing when publishers look at you and go, oh, is there an audience that you're connecting with? Are people listening to what you have to say? Is it resonating? And that can open the doors for other opportunities.
KV: Yeah. Well, let's talk about that specifically then. So the pastor says, “okay, I want to write. I hear what you're saying. Doing a blog post, occasionally,” which first of all is less threatening.
It really is kind of taking something like a sermon or even a section of a sermon because not every sermon is going to look good and written. But you could probably look back over your last 10 sermons and find five or six spots, at least, where you'll look at it and go , that would actually work well in written form.